The Sportsmen’s Den
An Online Shop
For Outdoor Sportsmen
The Sportsmen’s Den has been selling hunting and fishing supplies to enthusiasts for over 25 years. They offer a huge selection of rifles, hunting equipment, fishing supplies and anything you need to brave the outdoors.
About This Project
The company had a Yellow Pages informational website that didn’t do their company justice as it lacked an online store. Alpha stepped in and built a new e-commerce website that featured easy shopping functionality for all products and better reflected The Sportsmen’s Den personality.
Made a difference
We organized the company’s diverse sets of products into an easy navigation structure with categories, product descriptions, professional display images, and all necessary product and shipping details. All of the content was updated and keyword research was applied to pages for better visibility in search result pages. The company is now receiving an ongoing maintenance plan with us as well, to ensure that their site runs smoothly and is updated as needed.