Red Deer Fish & Game
Ethical Business Practices
Tailored for Advocacy
The Red Deer Fish & Game Association is a not-for-profit organization that is volunteer-based and advocates the common interests of ethical outdoor enthusiasts, like hunters and anglers.
About This Project
Red Deer Fish and Game, like many customers we work with, had a very negative experience with their previous web developers. We were tasked with redesigning a new website to best reflect the growing needs of the association, including special functionality for existing and new members.
Website Design
Website Hosting
Support & Maintenance
How We
Made a difference
Once we overhauled the site with high-quality photography, graphics and more streamlined navigation we worked to develop a membership database and portal for members to access certain parts of the website not visible to the general public. We created a database of the association’s existing members and added options for purchasing different types of memberships and guest passes. Each member has access to their own portal, where they can then obtain and print their membership card.
We also focused on delivering a dynamic events calendar feed that would be able to filter upcoming events to their website footer, as well as a clear and strategic call-to-action that will encourage new memberships.